EVENTS SOLUTIONS:
CASE STUDY

ICELANDAIR

EVENT: 80th Birthday

CHALLENGE: IcelandAir celebrate 80 years of Danish market presence and thank their loyal Danish audience and customers

SOLUTION: A “city takeover” of downtown Copenhagen featuring branded bicycles, hot refreshments and a special gift from Iceland: Kleina pastries, kind of like a doughnut, but braided.

RESULT: Over 2,500 individuals engaged across the day, with leading outreach and amplification across social media platforms and channels.

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